The Influence Of Financial Technology, Financial Literacy, And Risk Perception On Mutual Fund Investment Decisions In Generation Z In Jawa Barat
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Abstract
Generation Z is a generation that grew up in the digital era, where
technology and social media have become an important part of their
lives. Based on survey results, most of generation Z have expenses that
are greater than their income. This shows that they are less wise in
financial management and less able to carry out long-term financial
planning. On the other hand, current technological advances present
various choices and convenience for making financial investments. There
are various types of investment products available for short and long
term, which have low risk to high risk. For beginner investors, investing
in mutual funds is highly recommended. This is because investing in
mutual funds in Indonesia can be started with low fund, diversified
funds, managed by professional investment management, thereby
providing better return opportunities. This research aims to determine
the influence of financial technology, financial literacy, and risk
perception on generation Z mutual fund investment decisions in West
Java. This research method uses quantitative methods with descriptive
and associative approaches. The infinite population in this research is
Generation Z in West Java who have invested in mutual funds.
Respondents have addresses in various cities in West Java. The sample
was determined using simple random sampling with a sample size of 80.
The results of this study explain that Financial Technology and Risk
Perception do not influence Generation Z's mutual fund investment
decisions. On the other hand, financial literacy influences Generation
Z's mutual fund investment decisions in West Java.
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