Azzahra Q, Wahyuningtyas R, Firli A. Marketing Strategy Analysis Using Swot And Qspm Matrix (Case Study On Guzzini Msmes). IJSTM [Internet]. 2024 Jul. 30 [cited 2026 Mar. 4];5(4):863-77. Available from: https://ijstm.inarah.co.id/index.php/ijstm/article/view/1124