Batara, Lisa Charisa, and Catur Sugiarto. “Exploring the Influence of Viewers Engagement in Live Shopping: A Study on the Impact of Skepticism and Perceived Emotional Value on Purchase Intention”. International Journal of Science, Technology & Management 5, no. 3 (May 27, 2024): 576-584. Accessed October 12, 2025. https://ijstm.inarah.co.id/index.php/ijstm/article/view/1097.